Despite the turmoil in the crypto market, Strategy continues to stick to its course. While many investors are cautious, the company is once again purchasing hundreds of millions of dollars worth of Bitcoin (BTC). In doing so, it increases its already impressive stock of the digital currency.
Strategy breaks through 720,000 Bitcoin holdings
To be precise, Strategy purchased 3,015 BTC with an average purchase price of $67,700. To do this, it had to come up with a total of $204.1 million. Co-founder and Chairman Michael Saylor, the driving force behind Strategy’s Bitcoin strategy, announced the purchase on X.
In 2026, Strategy has bought Bitcoin every week so far. Last week the company even completed its hundredth purchase. In total, Strategy bought 46,954 BTC this year, representing an investment of approximately $4.22 billion.
This new purchase brings Strategy’s total holdings to 720,737 BTC. The average purchase price of all coins stands at $75,985 each, Saylor said. This means that at the current share price the company is down more than 13 percent.
Strategy continues to buy BTC, despite the digital currency going through a tough period. In October, Bitcoin reached a new all-time high of over $126,000. With a current price of $65,800, the coin is a whopping 47.8 percent below that peak.
Strategy bets shares for extra Bitcoin
To make this purchase possible, Strategy used its so-called ‘at-the-market’ share program. This means that the company issues new shares and sells them directly on the market.
During the period, Strategy sold 1,730,563 shares of Class A common stock. That yielded a net $229.9 million. In addition, 71,590 shares of the Variable Rate Series A Perpetual Stretch Preferred Stock (STRC) were sold. The company raised another $7.1 million.
Together this amounts to more than 237 million dollars in fresh capital. A large part of this flowed directly into new BTC.
Bitcoin weak, but Saylor remains calm
The weak performance of the Bitcoin price raises questions about the sustainability of Strategy’s approach. Some companies have now sold parts of their BTC reserves. For example, the French chip manufacturer Sequans parted with 970 Bitcoin at the end of last year.
At the same time, Strategy has become the most shorted stock in America. This gives the impression that investors are betting en masse on a sharp fall in prices. However, it is more nuanced.
A large part of the short positions does not appear to be a pure crash bet. Traders often combine a long position in a spot Bitcoin exchange-traded fund (ETF) with a short position in Strategy. They are thus responding to price differences, not to a collapse of the company itself.
Bitcoin bull Saylor is not worried yet. He emphasizes that Strategy has $2.3 billion in cash to continue paying its loans. According to him, the company can even survive a price drop to $8,000.
Source: https://newsbit.nl/saylors-strategy-vergroot-bitcoin-berg-tot-ruim-720-000-btc/
