Most Brazilians disagree with the goal of replacing their checking program independent of facts with the “community notes” appeal.
According to a survey conducted by BroadMinded, division of Sherlock Communications, 41%of Brazilians fail to change, higher than in other Latin American countries, such as Argentina (28%), Mexico (31%), Colombia (35%) , Chile (30%) and Peru (26%). The information is from the newspaper The globe.
The decision of the goal, announced earlier this year, initially applies only to the United States. However, the impact of the measure worries Brazilian users, who are among the largest consumers of the company’s social networks. The goal also flexed the rules against hatred discourse and reduced the reach of automatic filters that remove inadequate content.
Disinformation and Hate Speech
The survey revealed that 54% of Brazilians have already faced false news on goal platforms. In addition, 43% reported having found hate speeches, including breed and gender -related offenses, the largest percentage among the countries analyzed.
According to the study, 29% of respondents said they believed fake news before finding out that the information was false. Another 17% said they were not sure if they have already been exposed to misinformation content.
The survey was conducted during the same period when the Brazilian government faced the so -called “pix crisis”, which involved the dissemination of false information on changes in financial transactions inspection. Although the study has not directly addressed this episode, experts point out that such situations reinforce the need for content moderation by platforms.
Goal responsibility
The survey points out that 87% of Brazilians consider that the goal has the responsibility of removing harmful content, disable accounts and collaborating with authorities in situations involving real risks. On the other hand, 8% of respondents disagree with this obligation, while 6% say they do not have a definite opinion.
Brazil leads the daily use of the goal’s social networks, including Instagram, WhatsApp and Threads. However, the possibility of closing the checking of facts can impact users’ relationship with these platforms.
About 38% of respondents said they could abandon the company’s networks if the measure is implemented in the country. Another 43% said they would continue to use goal services, even with the changes.
Patrick O’Neill, founder of Sherlock Communications and responsible for the research, stressed that the high level of Brazil’s engagement on goal platforms can have negative impacts on the company if users’ concerns are ignored.
Division on Content Regulation
The study identified a division among Brazilians about online content regulation. For 19% of respondents, the act of spreading fake news is a “democratic right.”
On the other hand, 41% believe that the goal, as a private company, has autonomy to decide how to manage false information on its platforms.
Faced with dubious content, many users resort to their own verification strategies. According to the survey, 57% perform searching on the internet, 53% consult the press, 33% check other social networks and 9% use artificial intelligence tools, such as chatgPT, to confirm the veracity of information.
Despite these efforts, the research revealed that there is dissatisfaction with the responses of the target platforms. Among users who have already denounced content, 31% said they did not receive return or were dissatisfied with the support offered. Only 22% said they were satisfied with the response received from the company.
Source: https://www.ocafezinho.com/2025/02/11/pesquisa-aponta-rejeicao-de-brasileiros-ao-fim-de-checagem-de-fatos-nas-redes-da-meta/
