shopping: July 2010 Archives

275x250.jpgTopped with pink icing and copious sprinkles, it's safe to say most cupcakes are not the most manly of snacks, but all that is about to change.

A New York firm call the Butch Bakery has given the humble cupcake a manly makeover so that blokes won't feel embarrassed munching one as they walk down the street.

Rather than delicate and girly-looking pale frosting, the cakes are topped with camouflage inspired chocolate disks on a layer of icing.

Flavours such as strawberry and raspberry have also been ditched in favour of options including beer, whisky and peanut butter.

Makers say 500 of the £2.50 cupcakes are currently flying off the shelves each week… though they admit most of the buyers are still women.

275x250.jpgDuring her lifetime, the average woman will spend a boyfriend-terrifying £16,000 on pairs of new shoes.

A study has found girls pay for their own shoes from the age of 14 and then continue to snap up seven pairs per year for the rest of their lives.

This means the average woman will have owned an Imelda Marcos-esque 469 pairs of flip flops, heels, boots, pumps, sandals, wellies and wedges.

With the average pair costing £34.99 the shoe addiction will cost £244.93 annually and £16,410.31 over a period of 67 years.

The study of 3,000 women also revealed that most women have 19 pairs of shoes at any one time -- meanwhile men (who weren't surveyed) just have one pair of shoes and one pair of trainers. 

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