Tweet shop lets shoppers buy stuff with social media currency

The world's first high-street shop where customers pay by Tweet instead of money has opened in central London dubbed "The Tweet Shop."

At the standalone retail outlet from Special K, customers are encouraged to put away their money and pay for Cracker Crisps by simply Tweeting a message about the snack.

The shop is staffed by a number of Special K girls in iconic red dresses who will check each customer's Tweet before handing over the crisps.

Kim Murray, 28 from London, was the first person to pay for the product with a Tweet at the Soho's Meard Street store. The shop is open from 9am to 5pm until Friday 28th September.