Why motivational posters don't work
Offices around the world are decorated with awe-inspiring images of landscapes or wildlife and motivational messages, but they don't work, it has been found.Researchers have tested the effectiveness of office motivational posters and discovered the only people they spur on are those who are already motivated.
The team from the University of Iowa, say many companies just put the posters on the wall but do not have a broader motivational campaign.
As a result the boffins claim the posters work on people who were naturally upbeat and positive, but prompt negative responses and mocking from the less positive individuals and more skeptical.
In that case it is probably a good job the only motivational on the wall at NewsLite towers is the one you can see after the link.
"If they're part of a broader campaign, with clearly outlined goals and a commitment from management, they may have some impact," said Prof Kenneth Brown."But a motivational poster alone is like a drop of rain in the ocean.
"The fact there's an entire business that's sprung up satirizing the motivational industry shows there's a significant number of people who think those posters are laughable."
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University of Iowa
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