ITV says sorry for missing FA Cup goal
ITV has issued an apology to football fans after missing the only goal in the FA Cup fourth round replay between Everton and Liverpool.
As the game approached its climactic end ITV accidentally played a commercial break for sweets Tic-Tacs.
When the match coverage returned millions of fans discovered they had missed seeing 19-year-old Dan Gosling hit his 118th-mintue winner for Everton.
Pundit Steve Rider apologised several times on air to viewers who had seen sweet FA of the action ... and were having to watch the game on ITV
ITV Executive Chairman, Michael Grade said: "I’d like to apologise to all our viewers who were affected by last night’s unprecedented technical error. As a football fan myself I was glued to the match and was as disappointed as anyone to miss the goal.
“We have years of experience in dealing with the changes in ad break patterns when games go into extra time and, sometimes penalties - this we have done faultlessly through the Champions League, World Cup and European Championships.
"Last night's glitch was inexcusable and we are awaiting the results of our technical inquiry so we can put in place stringent and immediate procedures to address this."
An FA spokesman added: "It is obviously very disappointing that viewers and fans did not see the only goal of last night’s FA Cup replay between Everton and Liverpool. Clearly we are seeking a full explanation from ITV as to why this happened.
"It is important that lessons are learned and that this does not happen again."
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