Pickled unicorn key to £65m Hirst sale
An auction featuring a 'pickled unicorn' and a new shark work is set to raise over £65 million for artist Damien Hirst.
The Brit art star is offering a series of 223 new works for sale at Sotheby's auction house in September.
The move is thought to be the first times a major artist has sold a new collection at auction rather than through galleries and art dealers.
Explaining his reason for the sale at Sotherby's London Hirst said: “It’s a very democratic way to sell art and it feels like a natural evolution for contemporary art.
"Although there is risk involved, I embrace the challenge of selling my work in this way.
"I never want to stop working with my galleries. This is different. The world’s changing, ultimately I need to see where this road leads.”
The sale 'Beautiful Inside My Head Forever' takes place at Sotherby's London on the 15th and 16th of September 2008.
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